If you run a shop, clinic, school, restaurant or showroom in Odisha, you have probably asked: how much should social media marketing actually cost? Prices vary a lot, so here is a plain breakdown.
Typical monthly price ranges
- Freelancer (basic posting): ₹3,000 – ₹6,000 a month. Usually designs only, few or no Reels, no ads management.
- Small agency package: ₹5,000 – ₹15,000 a month. Planned content calendar, designs, Reels editing, captions, hashtags and a monthly report.
- Full-service agency: ₹20,000+ a month. Shoots, multiple platforms, ads, influencer work and dedicated account management.
Our own packages are listed openly on the pricing section – ₹5,000, ₹8,000 and ₹12,000 a month plus GST, or a custom plan.
Agency fee vs ad budget
These are two different things. The agency fee pays for planning, design, editing and management. The ad budget goes directly to Meta (Facebook/Instagram) or Google. For a local business in Kendrapara, Cuttack or Bhubaneswar, ₹3,000 – ₹10,000 a month of ad spend is a sensible start.
What should be included
- A monthly content calendar approved by you
- Branded post and story designs
- Reels – the format that reaches new people fastest
- Captions in English and Odia where it helps
- Basic comment and message handling
- A short monthly report: reach, followers, enquiries
How to choose
Ask to see real work, ask what happens if you want to stop (a monthly plan you can cancel is safer than a 12-month lock-in), and make sure you own your page and ad account.
Want a suggestion for your business? Message us on WhatsApp or see our social media marketing service.
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